VMworld 2021 Short Promo Series

A series of short promos for VMworld 2021 - aligned across verticals, theme, and messaging.

A collaboration of the VMware Brand Team and J-Cut Films.

These animations brought to life the theme graphics of VMworld 2021. Created to align the visual theme and verbal messaging across industry verticals and give promotional tools t all global marketers in the weeks leading up to the event. A true team effort with art direction from the Director of Design, the Director of Video, and the Senior Creative Director of the VMware brand team. Messaging and scripts by the VMware brand copy team and principal animation by the team at J-Cut Films. Additional art direction, editing, secondary animation, compositing, VO, audio production, renders, and distribution by Jesse J Holden.